Is Generative AI for Growth Marketing Worth It?
Generative Growth Marketing ($49/mo) is worth it for working marketers. Too long for casual learners. Full pricing breakdown.
AI at work, for the rest of us
Decision-first reviews and comparisons. We'll tell you what to skip.
Generative Growth Marketing ($49/mo) is worth it for working marketers. Too long for casual learners. Full pricing breakdown.
Generative AI for Everyone ($49 cert) is worth it for AI strategy basics. Too light for builders. Course comparison inside.
Google AI Essentials ($49, <10 hrs) is worth it for AI newcomers wanting a Google foundation. Too basic if you use AI daily. Comparison inside.
The best AI books written by tech executives are The Coming Wave by Microsoft AI CEO Mustafa Suleyman (Goodreads 3.79 from 15,861 ratings, 2023 FT Business Book of the Year shortlist), AI Superpowers by Sinovation founder Kai-Fu Lee (Goodreads 4.09 from 16,916 ratings, NYT bestseller), and Genesis by Henry Kissinger, ex-Google CEO Eric Schmidt, and Craig Mundie (McKinsey's July 2025 standout AI book). These 9 cover containment, the China-US race, and statecraft for non-technical business professionals.
IBM, Kellogg, and Vanderbilt lead the 9 best AI courses for sales professionals in 2026 — all built for non-technical sellers on Coursera or Emeritus.
Co-Intelligence by Ethan Mollick leads 9 AI books for business in 2026: three HBR strategy texts and six broader reads on what AI does and who is building it.